Download Designers Survival Manual: The Insider's Guide to Working With Illustrators, Photographers, Printers, Web engineers and More epub
by Poppy Evans
Surviving and Thriving as a Graphic DesignerWhether negotiating with printers and paper merchants or locating service reps, your survival depends on two things--producing top-flight work on deadline and capitalizing on new opportunities.Designer's Survival Manual makes it easy by providing the insider advice you need to build successful working relationships with writers, illustrators, photographers, printers, web technicians and more. You'll learn to converse in the language each vendor speaks, ensuring clear communication that gets you superior results the first time. You'll find hundreds of market-tested tips for working with:Copywriters: Get strong copy and learn typographic techniques that enhance your text while keeping it reader-friendlyIllustrators: Find the right illustrator for each job and know how to work together to get the best possible resultsPhotographers and Photographic Services: Produce your own professional-quality photographs, make the most of photos that are less than perfect and get quality work from every photographer you usePaper Merchants: Select the right paper or paper products for the job and work effectively with paper suppliersPrinters: Negotiate trade-offs for services, then prepare and check jobs to ensure on-press successWeb Technicians: Collaborate successfully online and consistently develop winning websitesOnce you understand vendors' priorities and concerns, you'll be able to position yourself to benefit from every bid that comes your way. You'll save time, money, and you'll get the job done right, every time.
Adams Media; 1st edition (August 1, 2001)
lrf mobi azw lrf