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Download Art of War for Warrior Marketing (Sun Tzu's the Art of War Plus) epub

by Gary Gagliardi




Two book in one, this award-winning book contains the complete original text of The Art of War is on the left-hand pages and its line-by-line adaptation for facing marketing challenges is on the facing right-hand pages. While our sales adaptations focus on using traditional strategy in selling specific accounts, this book applies those same methods to positioning a brand in the marketplace and creating market awareness of that brand.
Download Art of War for Warrior Marketing (Sun Tzu's the Art of War Plus) epub
ISBN: 1929194374
ISBN13: 978-1929194377
Category: Business
Subcategory: Marketing & Sales
Author: Gary Gagliardi
Language: English
Publisher: Clearbridge Publishing (February 1, 2006)
Pages: 192 pages
ePUB size: 1244 kb
FB2 size: 1489 kb
Rating: 4.7
Votes: 909
Other Formats: mobi azw txt doc

Pipet
I love how Gary breaks down Sun Tzu's timeless strategy so we can understand it and make better decisions.
There is so much information at our disposal that one can get lost in the search for finding the "next big thing" that will propel us to success.

What about the basics; tried and tested? That makes sense to me. I have many of Gary's books and plan to join his Strategy School.

Everyone is different but if you like the no nonsense approach and not looking to be dazzled then I highly recommend this author.
You can check out his website first, lots of free resources and determine if it would work for you.

Good luck in your quest to understand and live by this trusted strategy.
Vrion
Good book for business planning. Book is very good for strategy and marketing. I would recommend this book for anyone who wants to get ahead in life, business, and advertising.
Vikus
LOVED this book.
So inspiring.
The Art of War is an incredible tome as it is, and Gadliardi does a great job of relating all of Sun Tzu's strategies for war on a battle field to war in the market place. This new translation give business people a great insight into how to capture market share intelligently and in well thought out steps.
Shan
Gagliardi has done it again- this book is absolutely indespensible for anyone in or considering the world of management. Sun Tsu's words are timeless; Gagliardi's interpretation and direction leave no room for doubt.
Steelcaster
Cuts out all of the psychological mumbo-jumbo and provides clear concise tacticts for overcoming your competition.