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Download Hospitality Marketing Management, Fourth Edition and NRAEF Workbook Package epub

by Robert D. Reid,David C. Bojanic




Hospitality Marketing is the study of marketing theory, market segmentation and analysis, product and image development, sales planning, advertising, and public relations as it relates to the hospitality industry (hotels, tourism, foodservice, etc.).
Download Hospitality Marketing Management, Fourth Edition and NRAEF Workbook Package epub
ISBN: 047170864X
ISBN13: 978-0471708643
Category: Business
Subcategory: Industries
Author: Robert D. Reid,David C. Bojanic
Language: English
Publisher: Wiley; 4 edition (March 15, 2005)
Pages: 626 pages
ePUB size: 1639 kb
FB2 size: 1735 kb
Rating: 4.3
Votes: 360
Other Formats: rtf docx txt mbr